INTRO TO ASDA (BUSINESS 2)

Asda

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Asda is a British supermarket chain that retails food, clothing, general merchandise, toys and financial services. It also has a mobile telephone network, (via the Vodafone Network), Asda Mobile. Its head office is at Asda House in Leeds, West Yorkshire. Asda became a subsidiary of the American retail giant Wal-Mart, the world’s largest retailer, in 1999, and is the UK's second largest chain by market share after Tesco.

Asda’s scale of operation is national as there are more than 500 Asda stores across the UK – some big, some huge and some small but perfectly formed. And although they vary in size, location and the range of products and facilities on offer, you’ll find the same low prices. Asda operates in the tertiary sector. The features of this sector include the final stage in the chain of production (a chain of production shows all the processes involved in creating a product from start to finish). The features of this sector are: it involves selling products and providing customers with services, is one of the most important industries in the UK and t is the biggest employer of people in the UK. It refers to the commercial services that support the production and distribution process, for example: insurance, transport, advertising, warehousing and other services such as teaching and health care. Therefore, the economic business sector that Asda operates within is the tertiary sector because they offer a service/products to the public.

The products and service that Asda offer are not free. Asda sell their services for profit. This therefore means that Asda operates within the private sector in business. The private sector is that part of the economy, sometimes referred to as the citizen sector, which is run by private individuals or groups, usually as a means of enterprise for profit, and is not controlled by the government. By contrast, enterprises that are part of the state are part of the public sector; private, non-profit organizations are regarded as part of the voluntary sector.